Category: Media

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Opt-Out of “Interest Based Ads” from Google and Other Ad Networks

While I don’t consider myself to be paranoid about being tracked around the Web, I still value my privacy. I also don’t like companies making money off of me (unless I’m getting a cut,...

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IAB Attempts to Define Benchmark for Social Media

Figuring out the ROI on social media is always a crap shoot. Yes, we know that it’s usually a good idea to have a social strategy, but it’s always a challenge selling it through...

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